Satisfaction with Food Services
Insights from a College Cafeteria
Authors:
Syed Saad Andaleeb a;
Amy Caskey a
| Affiliation: | a Black School of Business, PA, USA |
DOI:
10.1300/J369v10n02_04
Publication Frequency:
4 issues per year
Published in:
Journal of Foodservice Business Research,
Volume
10,
Issue
2
August
2007
, pages 51
- 65
Journal of Foodservice Business Research,
Volume
10,
Issue
2
August
2007
, pages 51
- 65
Subjects:
Entrepreneurship;
Finance;
Food Manufacturing & Related Industries;
Franchises;
Management & Management Techniques;
Management of Specific Areas;
Market Research;
Ownership & Organization of Enterprises;
Sales & Marketing;
Sales & Marketing Management;
Service Industries;
Formats available:
PDF
(English)
Also incorporating: Journal of Restaurant & Foodservice Marketing
View Article:
View Article (PDF)
View Article (PDF)
Abstract
College students' food service needs is an important area that needs
more research. While the importance of offering quality education is
paramount, for many colleges that are embattled in their quest to
retain students, attention to food services can be important.
Administrators must, therefore, consider the total offering which
includes food services. This study examines college students'
satisfaction with their food service establishments. A model was built
from available information and tested using data from a survey
conducted at a college in northwestern Pennsylvania. The results
suggest that the three most important variables that explain student
satisfaction include staff behavior, food quality, and price. Other
significant variables include atmosphere, responsiveness, and
cleanliness. Attention to these variables could enable those in charge
of food services to deliver greater value and satisfaction to enhance
students' overall educational experience.
|
| Keywords: Food service; satisfaction; food quality; price; employee behavior |
| view references (27) |








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